{"id":497,"date":"2026-10-08T05:40:18","date_gmt":"2026-10-08T05:40:18","guid":{"rendered":"https:\/\/www.yopa.co.uk\/homeowners-hub\/?p=497"},"modified":"2026-10-08T13:45:23","modified_gmt":"2026-10-08T13:45:23","slug":"advertising-your-home-on-rightmove","status":"publish","type":"post","link":"https:\/\/dy36.stage.yopa-dev.co.uk\/homeowners-hub\/advertising-your-home-on-rightmove\/","title":{"rendered":"Advertising your house on Rightmove"},"content":{"rendered":"\n

Rightmove<\/a> is one of the most successful mediums\nfor advertising a property for sale or rent. However, private sellers and\nlandlords are not allowed to place properties on the site.<\/p>\n\n\n\n

Rightmove only deal with professional sellers, and as a consequence the only way a private seller can advertise on the site is to sign up with an estate agency that offers this form of advertising. Agencies pay a subscription which enables them to advertise multiple properties at any given time.<\/p>\n\n\n\n

When you are choosing an estate agent, always check what each agent\u2019s package includes. For instance, every Yopa bundle includes a Rightmove advert, and our fees<\/a> page shows what else is included. There are also options for premium and featured property listings.<\/p>\n\n\n\n

Is Rightmove\nthe market leader?<\/strong><\/h3>\n\n\n\n

Rightmove is visited by millions of buyers and tenants every month and has dominated the UK housing market since 2000. It is an incredibly effective advertising platform, now used by thousands of estate agents selling properties both at home and abroad.<\/p>\n\n\n\n

Although not\ncheap by any stretch of the imagination, most would argue that its\neffectiveness far outweighs the overall cost. As mentioned previously,\nRightmove prefers to make its money directly from estate agents rather than\nthrough individual vendors or buyers, and an agent will purchase a package\nallowing them to advertise hundreds, even thousands, of different properties\nthroughout the year.<\/p>\n\n\n\n

What is the\ncost to estate agents?<\/strong><\/h3>\n\n\n\n

Rightmove offers a range of packages<\/a> to agents depending on their requirements and works together with agencies to ensure that they purchase the correct package; there is one for new start-ups, looking to keep costs down, all the way through to the big guns.<\/p>\n\n\n\n

In 2025<\/a>, the average revenue per advertiser was \u00a31,621 per month (a 6% increase from 2024), with customer numbers hitting 19,272. <\/p>\n\n\n\n

Why should\nyour house be advertised on Rightmove?<\/strong><\/h3>\n\n\n\n

Selling privately, for anyone other than a seasoned property marketer, can be a huge headache. <\/p>\n\n\n\n

Once a property has been on the market for more than a few months, especially during peak selling times, it becomes an \u2018old chestnut\u2019 leaving it open to cheeky offers.<\/p>\n\n\n\n

Conversely,\nonce an owner hands over the sale of a property to a professional who\nadvertises on Rightmove, the amount of visibility that property receives will\nbe boosted overnight, greatly enhancing the chance of a quick sale. Other\nbenefits of advertising your home on Rightmove include:<\/p>\n\n\n\n